National Account Representative

Department: Sales
Location: Stanley, NC (Office)
Reports To: Chief Sales Officer
Posted On: 2025-11-11

About SENNEBOGEN

Established in America in the year 2000, SENNEBOGEN LLC quickly became a leader in specialized equipment solutions for recycling and scrap metal yards, demolition, barge and port operations, log-handling, transfer stations and waste facilities.

A growing network of SENNEBOGEN distributors throughout North and South America provides expert support in material handler applications and ongoing maintenance, repairs, parts and service support.

Our 100,000 sq. ft. (9300 m²) facility near Charlotte (Stanley), NC is home to:

  • America’s largest inventory of material handler repair parts and major components
  • A dedicated training facility for hands-on instruction for parts and service technicians, operators and sales consultants
  • Engineering services for customization of SENNEBOGEN equipment

Description

The National Account Representative plays a critical role by promoting the sale of SENNEBOGEN products with National Account customers by leading the company’s efforts to actively grow, maintain and expand relationships with large, multi-location customers. This position maintains communication between the dealer, and end-user for the benefit of everyone involved. Maintains existing and develops new customers.

Responsibilities

  • Collaborate with management to establish and execute a sales goals for National Accounts
  • Develop and manage customer relationships with large national accounts
  • Develop new sales leads and service existing customers within assigned industry
  • Develop/Identify new market opportunities (diversification) including ongoing research of local markets and business activities
  • Forecast annual, quarterly and monthly goals in CRM as opportunities
  • Maintains details on National Accounts and all associated activities within SENNEBOGEN’s Customer Relations Management (CRM) system
  • Educate customers and dealers on products, services, warranties and technical support
  • Convey customer feedback on existing products and services, as well as changes, enhancements and new products to marketing team members for research
  • Achieve monthly, quarterly and yearly sales margins and goals
  • Maintain existing National Accounts through detail account knowledge and developing key contacts within several levels of the organization to secure a long-term relationship with the National Account.
  • Develop and continuously expand knowledge on SENNEBOGEN products and application attributes that meets the customer’s needs and enhances the overall financial performance
  • Develops and maintains qualifying criteria, terms and conditions, and discount structures for National Accounts
  • Establishes periodic sales calls and make presentations to National Accounts within the established annual travel and expense budgets. Must be able to make one-on-one presentations or to a cross-functional team
  • Physical requirements for this position include, but are not limited to scaling, climbing, lifting 50 pounds, and
    bending
  • Participates in other activities that support SENNEBOGEN products and the dealer network as requested by the CEO

Skills,  Abilities and Background Required

  • Bachelor’s degree in Business, Sales or Marketing or equivalent work experience
  • Proven track record selling a broad range of heavy equipment and specialized products
  • Demonstrated knowledge of principles and practices in building new business, product marketing and sales
  • Proven knowledge in the areas of sales management, forecasting and supply chain fundamentals
  • Proven sales performer with excellent negotiating skills
  • Possess the ability to handle difficult and demanding situations and multiple priorities
  • Highly motivated, detail-oriented, self-starter and demonstrated follow up
  • Excellent verbal communications/presentation skills with proven ability to speak confidently and professionally in small and large group settings to internal staff and management and external customers
  • Excellent written communication skills with the ability to write in a well-organized and concise manner
  • Excellent interpersonal skills with the ability to develop high-quality working relationships both internally and externally
  • Demonstrates high level of accountability and professionalism in all dealings
  • Excellent problem solving and analytical skills to develop sales strategies
  • Thorough knowledge of the MS Office Suite: Outlook, Excel, Word and PowerPoint
  • Ability to work independently while coordinating activities with a variety of large teams
  • Strong planning and organizational skills including demonstrating the ability to manage multiple tasks and projects simultaneously in a fast-paced work environment
  • Regional travel is required (80%), long distance and international travel as necessary
  • Must have a passport and clean driving record

Qualifications

  • 8+ years’ experience in a customer facing role
  • 8+ years’ experience in territory management
  • 8+ years’ experience in distribution sales (rental channels and dealerships)
  • 8+ years’ experience in commercial or industrial sales, (construction industry experience a plus)
  • Live in/near or relocate to Stanley (Charlotte), NC

Why Consider SENNEBOGEN?

  • Strong compensation and benefits programs
  • Incomparable industry reputation
  • Team-oriented, inclusive work environment

EEO Employer / Vet / Disabled

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